Our Promise To You
We give business owners effortless exits that preserve their team.
Find out about why we startedAbout
What we do.
The businesses we buy usually have:
If you’re thinking about selling your company, and your current business model aligns with our criteria, get in touch.
Our Philosophy
We get things done.
We're building a simple way for business owners to exit their business.
After working with hundreds of businesses in consulting and financing, we realised that traditional institutions make things more complicated than they need to be. We thought about all the paper work and processes that we hated about dealing with traditional institutions and worked backwards.
Very few owners we know have enjoyed dealing with private equity or strategic buyers. Why get stuck in endless meetings, presentations and calls? Why deal with complex transaction structures, legal jargon, protracted negotiations and haggling? Why do it in 12 months when you can do it in 3? We know that the process can and should be better.
We have built a process for owners who want a long-term home for their business and who believe that their business is more than an Excel spreadsheet. This is for business owners who want to preserve their legacy.
Offer in 14 days, close in 90 days.
Why sell to us?
Here's how we are different.
| Superset Capital | Private Equity | Strategic Buyers | |
|---|---|---|---|
| Transaction Speed |
Fast due to sole focus on one transaction at a time |
Slow due to multiple live deals managed simultaneously |
Slow due to current operations of business |
| Time Horizon |
Long-Term |
3-5 years |
Dependent on parent company's strategy |
| Funding Sources |
Smart Capital (committed pool of individual investors and family offices) |
Large hands off institutional investors |
Public/Corporate funds |
| Commitment |
Fully committed to the long-term growth of the business |
One of many in a portfolio |
Uncertain |
| Existing Owner's Participation |
Flexible to each owner's situation |
Requires at least 2-3 years of participation from existing owners |
Uncertain |
| Value Creation |
Build on existing strengths of the business |
Cost cutting and financial engineering to secure short-term returns |
Integration into acquirer's existing business |
Our Values
Team
Meet the team.
Henry Tang
Henry has been featured previously in a publication to be making a difference in the Financial Technology scene. After spending more than half a decade in regional operational roles from a Logistic giant like DHL to innovative Fintech firms such as Funding Societies to the latest adventure with Endowus, he decided to bring the set of cross-functional skillsets and experiences to the world of small businesses in search of the next big thing.
Henry co-founded Superset Capital with the objective of wanting to improve small businesses, whilst preserving the legacies of the exiting business owners. He hopes to build further on the strong existing foundations and to unlock the hidden potential with his no-nonsense approach.
Henry holds a BSc Information Systems Management from the Singapore Management University (SMU), and graduated as Valedictorian (Faculty), Class of 2015.
Ben Khong
Ben's fascination with SMEs began when he was working at iwoca, a London based Fintech startup. In his work there, he combined financial data with non-traditional data sources to provide loans to over 10,000 SMEs.
Upon returning home to Singapore, he spent 4 years at a local Fintech startup, Funding Societies. He helped to grow the business from Series A to Series C. In his latest role, he was the general manager of the most profitable business unit in the company.
Ben founded Superset Capital with the aim of applying his technical and management skills to help Singaporean businesses thrive in the digital world. He also hopes to inspire more high potential Singaporeans to consider entrepreneurship as a desirable career option.
Ben has also spent time at Barclays and Amazon and has experience in applying technology to create innovative solutions for various industries. He holds a BSc Economics from University College London (UCL).
Contact Us
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Our Details
- Singapore
- hello@supersetcap.com
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